Repainting the bridge, and what we can learn from it

by Dan Day

Golden Gate Bridge in San FranciscoThe Golden Gate Bridge is an American icon, and we Princetonians are especially drawn to it because it's orange. Technically, it's international orange, and the bridge requires continuous painting to keep it in picture-perfect condition.

There's a lesson in that for those of us working on developing the new design of Since 2008, our site has had the same basic design. As readers of this blog know, we're hard at work on a new design we intend to launch in the fall.

We won't wait another eight years to redesign. Once we put up the new version, we'll start work on improving it and do so continuously week after week, month after month, year after year, just as those who maintain the Golden Gate Bridge do.

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